Senior Marketing Executive

  • Sales and Marketing
  • 2 years ago
  • £ 26,000-30,000 Per Year
  • London , England, United Kingdom
  • Permanent

Job is closed!

Job Description

About the role:

A fast-growing tech company looking to change the way businesses and individuals use the power of social media for their brand awareness and image building. The clients we work with are from various industries such as Fin-Tech, Health and Well-being, e-Commerce, Education, Agriculture, Technology, Consultants, Entrepreneurs etc. We are looking for a marketing executive who can help communicate with our various customer groups at business-to-business level.

This role will involve working closely with the founders to devise a marketing strategy and implementing it. It will include creating contents for social platforms and working with designers to make changes to all public-facing sites. You will then be responsible for generating leads through paid social and PPC campaigns.

Responsibilities:

  • Create and update a B2B marketing plan
  • Managing the clients’ demands and requirements
  • Working with our partners to drive leads into the business
  • Research and analyse market trends and competitors
  • Build top of funnel campaigns with research content and guide content-writers
  • Engage and nurture leads further down through email campaigns and retargeting campaigns
  • Report marketing activity back to the company
  • Run ad campaigns on various digital platforms
  • Produce regular reports and present internally and externally
  • You’re proficient in Microsoft Office programs.
  • Have an exceptional command of written English and are confident writing in corporate email prose.
  • Have exceptional copywriting skills, including cultural relevance.
  • Proven ability to set benchmarks and turn analytics into insights and action